Estimote Bluetooth LE Sensors Hit Homerun With Apple iOS 7 iBeacon

Estimote, from YC S13, makes small wireless sensors called beacons that use Bluetooth Low Energy (BLE) to communicate with nearby smartphones.  Apple’s new iBeacon in iOS 7 supports Estimote Beacons, allowing developers to add micro-location features to mobile apps.  Major League Baseball recently demo’d personalized stadium experiences using its At The Ballpark iOS app and Apple iBeacon. […]

2013 In Review For Y Combinator

Y Combinator Universe published more than a hundred blog posts in 2013.   Topics covered everything from relationship apps for couples to in-memory relational databases.  I wrote about fashion startups and wearable devices.  The acquisition of a dozen companies were mentioned.  And Demo Day for two new batches were detailed, YC W13 and YC S13.  Here’s a […]

Apple iOS 7 iBeacon Is A Big Opportunity: A New Platform for Micro-Location Using Bluetooth LE [Video]

Apple iOS 7 iBeacon is a big opportunity for startups and developers.  iBeacon’s potential is like iPhone App Store in 2008: early iBeacon-enabled products will get all the attention.  New markets could result from novel and innovative uses for this technology.  iBeacon has specific opportunities for both apps and devices.  Apple’s iBeacon Bluetooth profile is part of Apple’s […]

YC S13 Demo Day

Y Combinator is having its semi-annual Demo Day today.  This time it’s for YC S13, which contains 53 companies.  By Demo Day, most of these companies have already launched in the technical press.  As of writing this, I already have 45 of the 53 companies in YC S13 on my complete list of known Y […]


General Description
  • Batch: ycs13
  • Location: Poland (Europe) / California (U.S.)
  • CrunchBase: estimote
  • Hacker News: n/a
  • Status: live
  • Market: devices, hardware, components (manufactured goods)
Estimote creates small, wireless sensors that use Bluetooth low energy (BLE) to detect the location of nearby smartphones and communicate with them. The sensors use an API that makes it easy for developers to add micro-location features to mobile apps. Estimote Beacons ('motes') run up to two years on a single coin battery and communicate with smartphones located as far as 160 feet (50m).